Sovereign
ART DIRECTION
Details
For Significant Other I have supported the brand across digital marketing for several seasons now, working across social, video and email assets that carry each campaign and key marketing moment, from seasonal launches through to sale events and everything in between.
Services
Digital Design
Video Editing
Year
2025
For seasonal campaigns, I take the collection narrative and support in the translation of content storytelling across paid and organic social, alongside email design that carries new arrivals and brand storytelling without feeling like a catalogue.
In addition to seasonal launches, we also create assets for sale campaigns and promotional moments, ensuring consistent creative across social and email marketing. This ongoing support allows the brand to maintain a strong and recognisable digital presence while delivering cohesive campaign storytelling across every platform.
